Setanta Sports has withdrawn from the tender to broadcast the new season's matches in the Ukrainian championship, the TaToTake telegram channel reports.
There are reportedly two possible reasons for this decision:
1. Setanta was ready in the case of centralised rights (based on 12 clubs, but this option was not supported by three UPL teams)
2. Setanta held preliminary negotiations with possible TV content producers and received an inflated amount of 10 thousand (dollars) per game (the average amount of broadcasting one match for UPL TV was calculated within 6 thousand).
...
Я просто хочу понять от чего я могу ещё отказаться когда мне предложат те у кого нет что предложить.