AWT Bavaria, the official importer of BMW Group, Aston Martin, Alpina, and INEOS cars in Ukraine, and the Ukrainian Football Association have announced the start of a four-year partnership.
Photo: "AUT BavariaIn addition to organizational and marketing cooperation, which is undoubtedly important for the economic efficiency of each business, the social component is becoming a key aspect of this partnership. Therefore, the cooperation between AWT Bavaria and the Ukrainian Football Association will help to resolve logistical issues in the preparation of the Ukrainian national team for important matches, as well as implement a number of social initiatives that will help raise funds for charity and support Ukraine on its way to victory.
Eric Berning, CEO of AWT Bavaria, expressed his joy at the partnership: "It is a great honor for our company to support Ukrainian football players on the eve of Euro 2024, when we will all be cheering for their victories on the football fields of Germany. We believe in the power of sport and the inspiration it brings. The national football team of Ukraine is a symbol of unity and hope for the whole country, and we are happy to contribute to its success by providing the best conditions for their travel."
Andriy Shevchenko, President of the Ukrainian Football Association, also commented on the new partnership: "Cooperation with AWT Bavaria is an important step for the UAF team, which strives for a reliable and transparent partnership. The BMW brand has established itself as a responsible business with a pro-Ukrainian position. After all, since the beginning of the full-scale war, having left the market of the aggressor country, AWT Bavaria, in cooperation with United24, has allocated a significant amount of funds for the needs of Ukraine. We are grateful to AWT Bavaria for its support and faith in Ukrainian football, and I am confident that together we will be able to contribute to the achievement of our country's greatest victories."
The partnership between the Ukrainian Football Association and AWT Bavaria is a testament to the strong ties between business and sports in Ukraine. Thanks to the support of AWT Bavaria, the Ukrainian national football team will be able to use modern and reliable BMW cars, which will ensure maximum comfort and safety of the team's travels.
